All eyes on the Tyne as bridge lights up Christmas for children
As the city of Newcastle prepares to switch on their Christmas lights, the Tyne bridge will be illuminated in green light as part of the NSPCC’s Light up Christmas for Children campaign.
The campaign, in partnership with Trinity Mirror and Sky Cinema will highlight the scale and impact of child abuse and neglect, raise awareness of Childline and explain why the NSPCC need public support and donations to ensure the service can be there for every young person.
The NSPCC are the official charity partner for the Newcastle Christmas light switch on 14 November, and volunteers will be there on the night to collect donations. The Tyne Bridge will be illuminated for the entire night of the Newcastle Christmas switch on.
Community fundraising manager for the North East Jackie Dawson said: “The lighting up of the Tyne bridge is just one of many landmarks across the UK lighting up in NSPCC colours as a beacon of hope for children this Christmas. The holidays can be a lonely time for some children, but with your help, we can be there for all those children and young people who desperately need our help. Right now, we can only answer three out of four calls to Childline, but by donating just £4, you can help us get to the one in four.”
Cllr Nora Casey, Cabinet Member for Children and Young People at Newcastle City Council, said: “Christmas should be a loving and caring time of year, but for so many young people it couldn’t be further from the truth, as Christmas can be one of the most lonely and unsettling times to endure.
“We are proud to welcome the NSPCC and support them in spreading their compassionate message to let children know that help is at hand whenever necessary. The same can be said of our own services for young people throughout the city.”
This Christmas a child will contact Childline every 25 seconds. They’ll talk about things like bullying, family problems, self-harm and depression - problems they often feel they can’t talk to anyone else about.Some will be going through the most difficult time of their lives. For example 1 in 20 children experience sexual abuse. Being able to talk to Childline could be the moment that turns their life around. The public’s generosity will help light up Christmas for children and give them a brighter future.